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Issue No. 11

In this issue, we explore Austria’s unique charm and its entrepreneurs—both in Austria and abroad. From creative innovators to skilled craftsmanship and global art, each story reflects the passion for our home country.

Featuring
Pauline Rochas, Christian Schallert, Julia Neumann, Helga Traxler, Peter Phobia, Peter Sommerer, Susi & Felix Schellhorn, Klaus Mühlbauer, Ju Schnee, Lisette Model, Stefan Oláh, Alice Stori Liechtenstein

For the cover story, we interviewed Peter Sommerer on conducting music, life and why he loves fencing.

KLAUS MÜHLBAUER

Hatmaker

Klaus Mühlbauer on his journey of reinventing the family’s business of hat-making, finding its niche and introducing it to the international stage by merging tradition with contemporary style.

HELGA TRAXLER

Photographer

Helga Traxler shares insights on making it as a photographer in New York City by navigating the art world and its multifaceted opportunities.

PETER SOMMERER

Conductor

Peter Sommerer on conducting music, life and why he loves fencing.

SUSI & FELIX SCHELLHORN

Hotelier & Chef

Mother-son duo Susi and Felix Schellhorn open up about their journey managing the storied Hotel Seehof in Goldegg. We talked about redefining a family business and rethinking hospitality.

Potpourri

During each conversation or interview, a dozen other topics pop up. Some of them simply amaze us, others are practical and useful. We think this is the perfect mixture to absorb between the longer reads. Enjoy!